Golden Noms Contest and Sweepstakes
Client
Food Network
Contribution
Web Design, QA
Tools
Sketch, Photoshop
I developed wireframes, assets, and final mockups for the Golden Noms recipe submission contest and voting sweepstakes microsite run by Food Network subsidiary brand Genius Kitchen.
The first step was designing desktop wireframes for the pages in the three main stages of the contest: recipe submission, voting, and announcement of the winners.
Once stakeholders and developers were aligned on the wireframes, I moved on to creating designs for the full microsite, including intermediate periods between each of the main stages of the contest. I was also tasked with creating supplementary graphics found throughout the site.
On launch day, I provided design support as the website went live, working through issues with the dev team to ensure flawless execution of the finished product. The event was regarded as a huge success, with all phases running smoothly and the recipe submission contest receiving over 3x as many entries as anticipated.
